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The Black Tux

Project Overview

Black Tux is an online business that is expanding its model to include storefronts in strategic locations. The business model is service and experience based in its support for its online transactional business. The design for San Francisco and Los Angeles locations are part of a scalable projected national rollout of ten locations by 2018. The design is crafted to create an immersive experience for the customers and compliment the core platform of online tuxedo rentals.